Industries · Fashion & lifestyle
Editorials with a point of view
For caftan designers, concept stores, jewellery and interiors brands. Lookbooks, campaigns and reels shot in the places that give Moroccan design its character.

Sounds familiar?
What collections need
A setting that tells the story
Riads, gardens and palaces in Marrakech: we scout, book and direct the location so the collection feels at home.
One shoot, every format
Lookbook stills, e-shop images, motion and reels from the same day, so the launch looks consistent everywhere.
A launch, not just photos
A calendar for the drop, content for each piece and ads to the people most likely to buy.
What we do
From collection To campaign
We handle direction and production; you focus on the pieces.
Direct
Creative direction
- Concept and moodboard
- Location scouting in Marrakech
- Casting coordination and styling plan
Shoot
Production
- Editorial and lookbook photography
- Motion and reels
- E-shop and detail shots
Launch
Content & ads
- Launch calendar
- Instagram content per piece
- Meta Ads to your e-shop or showroom
Build
E-shop & lookbook site
- Online lookbook or brand site
- Shopify store with size and order flow
- Multilingual for clients abroad
The Caftan Edit
Shot by FrameDots in a Marrakech riad





